WooCommerce Favored by Developers and WordPress Websites
As a free plugin for WordPress, WooCommerce is an easy option to expand to ecommerce for WordPress websites.
The cost benefit, development freedom, and various options through custom templates and plugins also make WooCommerce store a popular option for startups, especially the ones with unique products or desire many customizations.
Here are a few reasons to pick WooCommerce over Shopify: