How to Choose the Best Web Design Company
Your website is most people’s first impression of your company. It tells your story, shares what you’re all about, and helps turn people into loyal customers. With all that in mind, it’s important to have a website design company that understands your vision and can deliver great results. Not all web designers are the same, and what works for one company might not be a great fit for someone else. In order to find website design Portland businesses like yours can trust, it's important that people have some good advice to follow in their search. Here are six tips for finding the right website design company for your needs.
Understand Your Website Goals and Vision
Before you can find the right web design company, you need to have an idea of the website you’re trying to create
. Have a strong understanding of the goals for your site—is it to sell products, gain leads, or expand your brand? Different web designers specialize in different types of websites, so knowing what you want to create is very useful. It can also help to have a vision of your website, especially if there is a certain type of design or a brand you want to build. You might even find other website designs you like and use those for inspiration. The more guidance you can create from the beginning, the better your chances of finding a design company that matches your needs.
Ask for Recommendations
Reach out to other companies in your area or your industry to see if they have any recommendations for website design companies. You might even get great connections from family and friends. You can also look for website designs you like and reach out to the company to ask about their design company. When you start with a recommendation, you are already a step further down the road to choosing a company because someone can vouch for their culture and experience.
Set (and Stick to) a Budget
How much money you plan to spend on website design
can help limit your choices for a website design company. Take an honest look at your company’s finances to set a budget, and then stick with that budget as you consider various companies. Be honest with how much money you’re willing to spend and compare it to their rates. Be sure to find out what is included in the price and if there are any additional fees.
As you set your budget, remember that your goal is not just to get the cheapest website that you can find, but one that will best suit your company's needs.
Look at Portfolios
Once you’ve narrowed it down to a few potential web design companies, look at their portfolios. Does their style and aesthetic match what you are trying to create for your company? Do they have experience building websites in your area? Do you like their work? The portfolio can give you a good sense of their design style and help you see if each company will create a site that fits your business.
A simple web search of a company should pull up reviews from previous clients, which can give you a good idea of how the website design companies work and what people have (or haven’t) liked about them in the past. The reviews may bring up issues or potential red flags about some companies and help you feel more confident pursuing other companies. Once you’ve narrowed down your list, you can also ask the companies to provide references of their previous clients to answer your questions.
Interview Potential Website Design Companies
When you’re down to just a few companies, reach out and ask all of your questions. Choosing a web design company is a big decision, so don’t leave any stones unturned. Before you decide, you should be clear on each company’s pricing, timeline, and vision for your company. Taking the time to fully understand each company and get on the same page before you sign a contract can help you avoid headaches in the long run and set you up for web success.
These tips for how to choose the best web design company can help put your business on the path to a great web presence. Take the time to find the best website design for your Portland company.
Interested in learning more about Cyphon Design and our work as website designers in the Portland area? Connect with us today